The answer depicts a quick reply as quickly as possible. Probably users find themselves hampered by waiting for long to load your web page and the exit rate starts to climb exponentially. Monitor your page load time and ensure that it takes within seconds. As per the analysis, the load time is expected to be 3 seconds or less.
Web pages often load by sections, an image might load last, or a document may load first. Any prolonged time may start tapping customers’ patience to click away from your site. Studies verified that web users refuse to return a website if it loads for longer than 4 seconds. To confront these situations, you need to ensure the pages access a maximum of 2 seconds to load.
Evaluate load time
Google PageSpeed Insight is the most comprehensive free tool to evaluate your web page load time. It rectifies every aspect that slows your site down effectively. Studies indicate that the average webpage takes 87% more load time on mobile than desktop. If you have specific high performing pages, individually improve the speed to those pages than the entire site.
Improve your page load time
PageSpeed Insight modifies your load time and illustrates the roadmap to move on. Discard certain codes that could slow down the site. Here are some of the recommended ways.
- Optimize your image for load time
It has the largest impact to ensure that only on-screen images are loading initially.
- Optimize your image for size
Upload an image that fit the parameters of your website. The smaller the pixel density, the faster image will load.
- Optimize your images for format
For instance, convert the format of your larger image like JPEG 2000 or WebP.
- Optimize your content
This helps improve user experience and allows websites to easily crawl by search engines.
Focus on these protocols and refresh your website getting your web page speed down to 3 seconds.